Community, Education
March 31, 2021

Make Sure Customers Know You Exist This Tax Season

Regardless of whether you prefer summer summer sunshine or pumpkins spice in the fall, most everyone’s favorite season, whether they’re willing to admit it or not, is actually tax season. It just so happens that tax season is already upon us. Many Americans (the ones with their lives together who filed BEFORE the May 17th extended deadline) have already received their refund on top of receiving the third round of economic stimulus. With the deadline extension, tax season is even longer for the second year in a row and customer buying power is at a yearly peak. 

 

However, it’s difficult, if not impossible for customers to spend that money at your repair shop if they don’t know it exists. This is exactly why RepairQ gives users the tools they need to effectively market to customers, manage their reputation on social media and visualize business analytics making growth-based decisions easier. 

 

With Qsite’s Opportunities, RepairQ’s built-in marketing toolkit, you can share all of your shop’s information, as well as a menu of services, pricing, and even appointment availability via your website. Qsite’s goal is to help you engage your website visitors and, by providing convenience, transparency, and information, you can more easily turn online traffic into foot traffic. 

 

Bolstering your shop’s website isn’t the only thing you can do to boost in store visitors, though. Social media has become a very powerful tool for customers and businesses alike. A strong social media presence can help build a strong reputation, which is the bedrock for repeat business. With this in mind, RepairQ partnered with Tracpoint and brought their Rallio integration to RepairQ, giving repair shop owners/operators access to tools and resources to help build and maintain social media presence across every major platform. 

 

Once you successfully establish yourself online, market to potential customers eager to spend their tax returns and convert them into sales, how can you leverage that into future success? RepairQ has you covered there, too, with Business Intelligence. Constantly tracking all the in-and-out movement associated with inventory and sales and compiling it into easy to read dashboards, business intelligence is a built in analytics tool integrated with your POS. Which means there’s no need to learn another platform or try to integrate with a third party app to see important insights about your business. 

 

Tax season is here and sales are out there. RepairQ gives its customers the tools they need to find users ready to spend and more easily convert them from potential customers to return customers. Don’t miss out on a sales boom by staying with an inferior point of sale system! Make the switch to a point of sales partner that provides a full-fledged solution designed to help you grow your business. 

 

If you’re ready to get started or want to learn more, visit our plans and pricing page to schedule a 1-on-1 demo today. 

Derek Aleman

Derek is a digital marketing coordinator, focused on implementing and optimizing SEO and SEM strategies in addition to assisting with marketing initiatives across all digital media. Outside of the office Derek is an avid motorsports enthusiast and enjoys backpacking as well as spending time with his Australian Shepard, Ripley.

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Community, Education
March 25, 2021

RepairQ and Bluefin Present: Payment Processing 101

Processing payments is important for your business – after all, it is how you make a living. But have you ever wondered what happens when a customer makes a purchase in your store using a credit card? Do you get confused by the different fees and how they change with different credit card providers? You are not alone; and you don’t have to be lost any longer. Bluefin and RepairQ have created a three-part blog series to guide you through credit card processing, payment security and how to choose a provider. Today’s blog will outline the basics of payment processing, our second blog will discuss the importance of payment security and choosing the right processor, and the final blog will be how payment processing works with Repair Q and the major benefits Bluefin and RepairQ provide. 

To sign up for integrated payments with Bluefin and RepairQ today, visit our landing page.

Transaction Fees

One fee that is charged by your payment processor on each purchase made in your store is a transaction fee, also called an effective rate or a merchant fee. This fee includes the bank interchange fee, the credit card association fees, and the processor fee. 

What affects the transaction fee that you are charged?

  • The type of business. A repair shop has a different fee than a doctor’s office, or a dry cleaner, due to the potential risk (or non-risk). 
  • How you process payments. Processing a payment over the phone versu in person or taking the payment online affect your fee. 
  • The volume of your sales and the average ticket. Volume means the amount of electronic transactions that you process each day (and do not include cash transactions). Ticket size indicates the average size of the order – $10, $100, etc. Both factors will be considered when setting your merchant fee. Generally, the more volume you do, the lower your fee – but don’t over-estimate volume, as you can be penalized by your processor if you come up short on sales.

Why Does American Express Have a Different Fee?

Do you ever look at your monthly statement from your credit processor and are confused why American Express has a different fee than the other cards? There is an easy explanation for this.  Interchange rates are set by the card associations. Interchange is the basic flat fee charged by Visa and MasterCard for credit card/debit card transactions. Visa and MasterCard’s interchange rates are publicly available, but rates for Discover, American Express and JCB are available only through the association directly. Rates will vary by card categorization and by association. The average interchange rate for a credit card payment is around 1.81%, while the typical interchange for debit cards is 0.3%. 

American Express, unlike the other major credit card companies, does not charge an interchange rate, instead they execute a discount rate. The discount rate is composed of a percentage plus a fixed transaction fee. American Express charges fees based on the on the type of business being serviced. In certain situations, like with retail transactions, your discount rate will be 0.30 points higher if it is keyed in and not swiped.

If the card is present or not present, this also affects the rate that you pay. Card present means that the electronic data is captured at the time of sale by swiping the card, dipping an EMV chip, or using contactless payment. All other methods are considered card not present. Cards that are not present have a higher rate than cards that are present due to risk factors.

Choosing a Payment Processor 

In our next blog, we will discuss a bit more about how to choose a payment processor and the importance of security technologies when making this decision. Stay tuned!

About Bluefin

Bluefin is a leader in providing simple, easy to implement payment and data security products for today’s omni-channel SMB, including mobile, retail, and Ecommerce solutions backed by our PCI-validated Point-to-Point Encryption (P2PE) solution – helping to protect all in-person and online transactions. To find out more about our industry-leading payment solutions, contact Bluefin today

If you’re ready to get started with RepairQ or want to learn more about how we’re specifically designed to help you grow your repair business, visit our pricing page and sign up for a free 1-on-1 demo.

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Community, Education, Events, News
March 12, 2021

RepairQ Women in Tech Customer Spotlight

Women working in tech are hard to come by. Women in tech repair are even more so. According to the Bureau of Labor Statistics, only 25% of those working in electronic equipment repair and maintenance are women. Anyone working in tech can tell you it takes an agile individual with determination to succeed in the industry. We found an individual like this in Sandra Nunley. Asked to describe her job role in one sentence, Sandra responded that she “provides solutions for the company, employees, and customers.” We caught up with her recently as part of our series spotlighting women in tech. Along with her husband, Sandra owns two CPR franchise stores, one in Savannah, Tennessee and one in Corinth, Mississippi and she manages the bookkeeping, employee relations, customer service, and operations for both.

In her own words

 

How long have you owned your business?

Since 2014

 

Who inspired you to go into business?

I had a teacher that really pushed me in high school. She was my accounting teacher and she was really supportive. She made me feel like I was smarter than I thought I was and she pushed me to do more.

What advice do you have for women entrepreneurs?

Just go for it. It’s scary. Especially when you want to have a family, too. Take it one day at a time and keep pushing.

 

How do we get more girls involved in technology?

Growing up I was never allowed to touch tools. I think making tools available to girls and teaching them to try is the key. My youngest daughter has helped my husband work on cars. Just because you’re a girl doesn’t mean you can’t do this.

 

What do you think is the most challenging part of being a woman in this business?

People think you don’t know what you’re talking about. It’s infuriating at times. Especially in cell phone repair, they think women are stupid.

Tell us about a past experience you’ve had that has taught you about service.

I’ve learned not to automatically assume with customers. Instead, you have to talk to them and find out exactly what’s going on to be able to explain to them the issue with their device. I’ve learned to listen to people and take in all the information before determining what to do.

 

According to Aveda IT, as of 2018, women held only 25% of all the jobs in the tech industry, despite women making up almost half of the total workforce. Why do you think women belong in tech and how have you been able to thrive in this space?

One thing I’ve noticed is that women have much better attention to detail. They’re more grateful and more in tune with themselves and how their hands are moving. Women are more attentive to detail and this is a very detail-oriented job. I’ve also learned more about selling. You really have to know your product to sell it and see the value in it. A lot of people don’t see the value in a phone until you break it down for them. It has a lot of value if you’re going to use all those functions.

Women like Sandra inspire and empower us to go the extra mile. We’re proud to work with not just Sandra, but all of the women who have chosen RepairQ as their point of sale and partner. We hope to see more women join the repair industry not only as owners/operators but as technicians, engineers, or any other role where their unique skills and perspective can help push the industry forward. To read more about some of the women who inspire us, check out our ServiceCentral blog spotlighting our own employees.

Sarah Lorenzen

Sarah is the Director of Marketing for ServiceCentral. In her role, she focuses on creating engaging content and optimizing its delivery to reach people interested in repair and reverse logistics. In her life outside the office, Sarah loves to bass fish and spend time with her two daughters.

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Community, Education
March 9, 2021

Get to Know the RepairQ and WISE Scholarship Recipients

Chances are, if you’re a cell phone repair shop owner or technician you’re already familiar with WISE™ Certification. The Wireless Industry Service Excellence certification gives retailers and technicians a way to earn customer trust through an accreditation established by industry leaders and experts. In order to become certified, stores and technicians must complete training and education courses on smartphone features, characteristics, safety best practices, data security and more. All of this knowledge culminates in businesses and staff that are more capable of handling both the technical and customer service aspects of repair. 

 

With this in mind, RepairQ® partnered with CTIA®, the organization responsible for creating the WISE certification, to offer a scholarship program allowing retailers and technicians to become WISE certified free of cost. Scholarships were awarded for single store, multi store and technician applicants based on their responses to a series of essay questions which were reviewed by a group of industry leaders who made the final selections.

 

With that, we are excited to introduce the first RepairQ and WISE scholarship recipients!

WISE scholarship recipient Kyle MacLeod

We begin with the technician winning entry, Kyle MacLeod, from New Waterford Nova Scotia. Kyle has been repairing mobile devices professionally for 7 years and over the course of nearly a decade has repaired more than 2,500 individual devices. Kyle cited his ever present curiosity for the inner workings of technology as the reason he became a repair tech. When asked to name the biggest contributing factor to his success as a technician, Kyle gave a somewhat unconventional but inspiring answer “Coming to realize that you will never be able to know everything leaves you with so much opportunity to expand and train your skillset and diversify into the unknown. With this you always feel like you have something new to do, and when you find that new niche it’s like a scientific breakthrough…”

The winner of the single store entry was Derek Nunes from PhoneSmart in Sonora, California. When asked why building trust with customers was important to him, Derek said “it’s the foundation of a long-term working relationship.” He went on to say that “in smaller towns like mine, a reputation means a lot more than price for long term success.” Derek serves his community by creating a judgement and cost-free establishment for those who may struggle with basic questions or services like transferring SIM cards or phones stuck in accessibility mode. 

WISE Scholarship Recipient Derek Nunes
WISE Scholarship Recipient Joshua Muir

Finally, our multi-store winner, Joshua Muir, wrote in from Experimax in sunny West Palm Beach, Florida. Joshua pointed to the credibility and customer confidence that accompanies WISE certification when asked why building trust is important. “While there are so many stores out there that give the repair industry a great reputation, there are many out there that damage it. We want to push the repair industry to the next level, and there’s no way we can get there without our customers trusting us – period.” Joshua went on to detail the philosophy on developing technicians at his store. He said, “there is no sink or swim mentality. With the right amount of effort and attention, any technician can become proficient.”

RepairQ and WISE would like to offer a tremendous “congratulations” to our winners and an equally tremendous “thank you” to all of our applicants. Many were worthy and selecting just three was no small task. Keep your eyes peeled for future scholarship opportunities. You never know when something like this may roll back around! If you’re interested in becoming WISE certified or want to learn more, visit the WISE website to get started!

Derek Aleman

Derek is a digital marketing coordinator, focused on implementing and optimizing SEO and SEM strategies in addition to assisting with marketing initiatives across all digital media. Outside of the office Derek is an avid motorsports enthusiast and enjoys backpacking as well as spending time with his Australian Shepard, Ripley.

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Community, Education
February 26, 2021

The Next Big Step in Mobile Lending

For most people, cell phones and mobile devices have become more than just a way to keep in touch. Your phone is capable of eliminating the need to carry credit cards, insurance cards, emergency medical information and, in some places, even a driver’s license. Beyond just the necessities, our phones and mobile devices house things that can’t be replaced if they are lost. Photos, videos, conversations, and memories are encased within our devices and, oftentimes, nowhere else. All this is to say that our phones are important to all of us and being without them can be more than just an inconvenience. So what happens when the device containing half of your life breaks and repairs or replacement are outside of your price range? RepairQ’s partner Street Cred seeks to provide a solution to that problem. 

 

Street Cred is the brainchild of a “team of mobile carrier guys,” as they put it, who grew tired of dealing with predatory lenders. By aggregating multiple lenders and having them compete against each other to provide the best offer, Street Cred has given the leverage back to the customer. Their mission is simple. “…to provide merchants and their customers access to fast and fair lending across the entire credit spectrum.” But, like their mission statement implies, the customer isn’t the only one that benefits from Street Cred. By giving customers better options that enhance their purchasing power, repair shops can become trusted merchants that foster repeat business. Driving increased sales, happier customers and longer customer lifetime value. That returning business, combined with sales that could have been lost without the Street Cred financing offer, can mean a big boost to your bottom line. 

 

But beyond just an increased bottom line, Street Cred offers something a little extra that has immeasurable value. Street Creed allows repair shops to make good on their promise to their customers. By offering consumer-friendly and non-predatory lending options, repair shops can give customers a reliable, affordable, safe haven to ensure they stay connected. Street Cred takes this commitment to provide fast, fair financing solutions one step further by enabling your customers to apply their lending solutions to repair fees only – without the need to pressure your customers with equipment and accessory upsells to lock in their financing.

 

If you’re interested in partnering with Street Cred to give your customers the tools they need to take back their buying power, we’d love to hear from you. Follow the link to complete the inquiry form and Street Cred will be in touch. 

 

If you’re ready to learn more about RepairQ and all the integrations and partnerships that come with it, schedule a demo on our website.

Derek Aleman

Derek is a digital marketing coordinator, focused on implementing and optimizing SEO and SEM strategies in addition to assisting with marketing initiatives across all digital media. Outside of the office Derek is an avid motorsports enthusiast and enjoys backpacking as well as spending time with his Australian Shepard, Ripley.

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Community, Education, News
February 18, 2021

RepairQ and TracPoint are Bringing Better Social Management to Repair Shop Owners

The power that social media wields when it comes to small businesses is undeniable and can be somewhat overwhelming. Trends and best practices change frequently and what may be considered good strategy one week could become passé the next. RepairQ’s all-in-one POS software seeks to alleviate this pain point by integrating the Rallio social media solution from our partner, TracPoint. 

 

Rallio gives users the ability to manage all of their social media including Facebook, Twitter, LinkedIn, Instagram, Yelp and Google from one central login. Perhaps, even more powerful than a single set of credentials, is the fact that Rallio also allows you to manage the social media for multiple locations as well. Everything from content posting to individual performance for a single location or multiple stores can be tracked and viewed in the same place. 

 

With the necessity of managing multiple shops in mind, Rallio also features a central content library, allowing for creation, storage, and distribution of social media content. The content library allows users to share content to all stores, a group of stores, or a specific store and gives them the ability to set different levels of access within an organization giving sales staff the ability to create content on their smartphones to share across the brand. Considering the average employee has, on average, around 348 followers it’s easy to see how powerful their endorsement can be when it comes to social content. 

 

But all of this utility is hardly useful without the ability to analyze the data and spot trends, which is why Rallio also includes robust reporting features. Users are able to see analytical data for every location including:

  • Followers 
  • Engagement
  • Check-ins 
  • Reviews 
  • Brand reputation and more! 

All of this data allows for business owners to confidently adjust strategy and planning for a single location, multiple locations, or the entire brand based on performance or necessity. Plus, with the ability to see exactly how you stack up to your competition, you’ll have everything you need to turn social media from a stressor to a pleasure.

 

If you’re ready to jump head first into a better repair-centric point of sale with best-in-class social media management, visit our pricing page to get started with RepairQ! Schedule a demo with one of our industry experts and make the switch to a solution that gives you the tools necessary for success! 

 

Already a RepairQ customer? Fill out the TracPoint inquiry form and a social media expert will be in touch to walk you through a social media analysis including recommendations for best practices. 

Derek Aleman

Derek is a digital marketing coordinator, focused on implementing and optimizing SEO and SEM strategies in addition to assisting with marketing initiatives across all digital media. Outside of the office Derek is an avid motorsports enthusiast and enjoys backpacking as well as spending time with his Australian Shepard, Ripley.

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Community, Education, Events, News
February 16, 2021

RepairQ and CTIA announce scholarship award recipients for WISE™ Certification

CTIA and RepairQ announced the recipients for the WISE Certification scholarship program launched in November. Three recipients were awarded scholarships based on their responses to essay questions focused on building customer trust, employee mentorship, and community involvement.

2021 WISE Certification Scholarship Recipients

Derek WISE scholarship recipient

Single Store
Derek Nunes
PhoneSmart
Sonora, CA

Multi-Store
Joshua Muir
Experimax Franchisee
West Palm Beach, FL

Kyle WISE scholarship recipient

Technician
Kyle MacLeod
MacLeod Digital
Nova Scotia, CA

WISE Certification was created in response to those repair shops and technicians looking to stand out in a crowded industry–those who wanted not only to meet the Wireless Industry’s standards, but to exceed them and provide consumers with service they can trust.

“I was happy to see all the interest for this scholarship and could tell our panelists had a really tough decision to make,” said James Schellhorn, Co-Founder of RepairQ.

“The answers to the essay questions by those that participated echoed the WISE mission. Each applicant spent time telling us why it’s important to you to become certified and why your community deserves a trusted tech hero.” said Michelle James, Vice President of Strategic Industry Programs at CTIA.

RepairQ and ServiceCentral have been involved in the WISE Certification program since day one, working with industry leaders, OEM’s, carriers, and peers to improve the standards of the Wireless Repair Industry and to provide repair shop owners and technicians with the tools and practices to be best in class.

Even if not chosen for the scholarship program, applicants are invited to seek WISE Certification. WISE is offering $150 off the Technician Level 1 program to get started, with promo code: WISESCH0LAR. Visit www.wisecertification.com to register today.
If you would like more information about WISE Certification, please contact programs@wisecertification.com.

Sarah Lorenzen

Sarah is the Director of Marketing for ServiceCentral. In her role, she focuses on creating engaging content and optimizing its delivery to reach people interested in repair and reverse logistics. In her life outside the office, Sarah loves to bass fish and spend time with her two daughters.

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Community, Education
January 14, 2021

Boost Your Reputation with RepairQ’s Revv Integration

Revv can boost positive online reviews by over 500%

Increasing the number of positive online reviews for your business can be a difficult aspect of ownership but can have a significant impact on new customers. Even businesses with superb customer service and quality of work can struggle to move customers to leave reviews on google or other platforms. BrightLocal found that 87% of consumers read online reviews for local businesses in 2020, and 73% of consumers said they only paid attention to reviews written in the last month. This demonstrates the enormous potential that bolstering your online reviews can have. With this in mind, along with the difficulty some repair businesses face with garnering reviews, RepairQ added the Revv integration from our partner TracPoint.

Revv is a service designed to help businesses increase positive online reviews and minimize negative ones. Revv works by generating an automated, post-sale survey text message and sending it to customers. When customers respond positively to their experience, they are prompted to leave a review directly on the store’s Google, Facebook or Yelp pages. By encouraging users who had a positive experience to leave reviews, Revv is able to boost positive online reviews by over 500%, while also decreasing negative reviews by up to 70%. This boost can drastically improve your store’s SEO rankings as well as increase foot traffic by establishing credibility.

Revv isn’t only about improving online reviews and reputation, though. It also gives customers the ability to rate their experience with individual employees. By incentivizing employees to provide top tier service, Revv seeks not only to help increase positive customer feedback but also to improve the general experience and service customers receive. These internal improvements help ensure that the boost in reviews is sustainable and that business owners have insight into customer interactions for each employee allowing them to incentivize workers and ensure their customers share the same positive experience regardless of who they interact with during their visit.

If bolstering your reputation and establishing yourself as an electronics repair authority is important to you, visit our website and schedule a demo with one of our industry experts! Find out how RepairQ’s POS software and it’s powerful integrations, including Revv, can provide the tools you need for your repair business to flourish.

Community, Education, Events, News
November 16, 2020

RepairQ Announces WISE Certification Scholarship Program

If you’re in the business of cell phone repair, you know the responsibility that comes with the job. The cell phone has become a lifeline for consumers and, when they break, we want them fixed by someone we can trust. But how do you, as a repair business or technician, prove your experience, dedication, and knowledge to your potential customers? The same way more than 1,200 repair shops and over 6,000 technicians already have–through WISE Certification.

‘Mobile devices are the center of our lives. Consumers seek trusted cell phone repair providers to fix devices. That’s you.’

WISE Certification is an accreditation developed by a group of industry leaders to give repair business owners and technicians a means to earn consumer confidence through a recognized program. It includes training and curriculum on smartphone features and characteristics, safety best practices, warranties, data security, and more. The investment in certification pays off through enhanced reputation, advanced skills, and improved consumer trust resulting in increased business. And now, thanks to RepairQ and WISE, repair businesses and technicians alike have an opportunity to earn this cell phone repair certification at no cost.

The WISE Certification scholarship program is open to any business or technician doing mobile device repair. The program includes three scholarships; one for an independent technician, one for a single location repair shop and one for a multi-location business. Scholarships will be awarded based on applicants’ answers to a series of essay questions. A committee of industry leaders will then review submissions (excluding any identifying information) and make selections based on the responses.

The deadline for applications has been extended to December 31, 2020.

“Education and professionalism are essential for improving our industry. We believe that the WISE program is one of the best options available to achieve certification. It’s also an investment and we recognize that. We partnered with WISE to put together this scholarship program so that certification is more accessible to more people, said James Schellhorn, Chief Business Development Officer, RepairQ.”

 

To apply, please visit our dedicated scholarship page. Applications take about ten minutes to complete and can’t be saved once started so be sure to set aside plenty of time to complete the application before you begin. For questions, contact WISE at programs@wisecertification.com.

Sarah Lorenzen

Sarah is the Director of Marketing for ServiceCentral. In her role, she focuses on creating engaging content and optimizing its delivery to reach people interested in repair and reverse logistics. In her life outside the office, Sarah loves to bass fish and spend time with her two daughters.

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Community, News
April 27, 2020

Giving Earth a Fighting Chance Through Repair and Reuse

The Value of Connection During a Crisis

While writing this article in April of 2020, the world is facing a health crisis larger than we’ve seen in decades. Connectivity through smart devices, the internet, and social media has accelerated the speed of information and has allowed us to adapt quickly and take drastic action to protect ourselves against Covid-19. In 1968, another pandemic, Influenza A, swept the world claiming over one million lives globally, and more than 100,000 in the United States alone. Similar to today, vaccination wasn’t an immediate option and information became a powerful tool to combat the spread. Unfortunately, we simply didn’t have the means to connect with one another on a mass scale and advocate for drastic action at that time. 

 

Today, we find that connectivity through electronic devices has not only helped to advance the spread of information, but it’s also connected us in a way that helps us share, learn, and adapt faster. We’ve become dependent on this global social network and for good reason. While the 60’s didn’t have the internet yet, this decade ushered in one of the most significant eras of technological advancements: the rapid release of the first commercial computer systems. Smart device sales have grown steadily ever since.

 

When technology advances, what do we leave behind?

In 2014, there were more cellular phones in the world than human beings. By the end of 2020, it’s projected that there will be more than 4 internet-connected devices installed and in-use for every household in the world. This rise of the Internet of Things, though it replaces many modern-day inconveniences with quick-thinking AI, also presents a significant problem; one that may be difficult to acknowledge as we battle this pandemic, but one that is, nevertheless, essential to address. That problem is how to reduce the impact of waste caused by our technology products on our world.  

Ewaste, as it’s come to be known in the small industry channels that monitor and support the after-sales life of consumer electronics, is a rapidly growing concern; but we have a path to sustainability. Industries in the circular economy of after-sales equipment have a huge role to play in extending the life of the billions of electronic devices in the world and reducing their waste.

E-Waste Solutions 1080x1080

Cleaning Up After Our Tech

Ereuse.org is a not-for-profit group that started as a local movement in Catalonia. It now helps aggregate awareness and activism around the world and proclaims,, “a device or component is reusable if it has or may have use value for someone.” In other words, it’s reusable if there is a potential user that would still find it valuable with only basic refurbishment, like deleting data or reinstalling an operating system. However, the organization also says, “if the use value is too low, it can be increased through several types of refurbishment: repairing, replacing damaged components, updating or upgrading.

 

Reuse, repair, and refurbishment have become an essential part of the electronics ecosystem, often referred to as a ‘circular economy’ because so many of these electronics can be used a second or third time before depleting their value or reaching a logical end of life.

 

Today’s repair industry plays a vital role in this ecosystem by not only helping to maintain and support a longer, first-owner life of a device, but also by helping to properly refurbish devices that can extend value to a second owner.

Reuse and repair are key to preserving our world.

Through sustainability practices and social responsibility, we can significantly reduce waste generated by the disposal of consumer electronic goods. But protecting our products and extending their life is not only an ecologically necessary step, it is also an economically-viable means for improving our standard of living and keeping humanity connected and informed.

 

Amid all the topical news of the week, as critical as it is, it’s important to remember Earth Day and the values that we, as global citizens adopted into our culture on April 22,  1970. Fifty years ago we established Earth Day and gave a voice to an emerging public movement dedicated to protecting our world. Although it’s been half a century, the message of Earth Day hasn’t changed.  That is our Earth, its care and preservation, is an essential investment in our future. It is a message we must keep top of mind now, amid the pandemic which alone threatens to overtake our every effort.

 

Today, as we continue to praise and support the frontline workers performing essential duties during the pandemic, let’s also thank those who work tirelessly to support our connectivity, our products, and our planet. Repair is alive and injects vital support into our economy, bringing accessibility to information and community to many who may not otherwise reap its benefits. Most importantly, it helps reduce waste and slows the cycle of improvidence that is damaging our planet. By focusing on and supporting skilled repair and refurbishment of the products we’ve come to depend on the most, we are doing our part to give Earth a fighting chance to thrive for generations to come.

James

James Schellhorn

James is the Chief Business Development Officer for ServiceCentral, helping to positively influence the company’s brand and product direction based on our customer’s needs. When not in the office James loves to cycle around town, enjoy local beers, and play with his corgi.

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